I’m an experience design leader and mentor in brand, design and creative excellence. A practitioner of human-centred design, I build with empathy to redefine, reimagine and reinvent bold businesses.
And unlike your cars, I'm a hybrid. I probably don’t fit in the traditional boxes of UX Designer, UI Designer, Marketing Designer. Instead, I operate in the world of Experience Design – of Brand and Product together – instilling values in every touchpoint, transcending these snappy titles.
Today, I work in a highly collaborative environment to launch new products and ventures with frog – and it‘s this experience I want to use to help change the way the world operates.
Work includes designing a new future-facing experience for Elekta – and help provide better care for patients around the world. I’ve worked with Google to bring progress in education for children in parts of the world that need it.
